Pinnacle Tourism Marketing Cairns North Queensland

COVID-19 Coaching

Drawing on decades of experience, Pinnacle Tourism Marketing specialises in helping small to medium sized businesses market their products through workshops, one-on-one sessions and marketing support. Tourism bodies we have been engaged by to deliver mentoring in the past include: Visit Sunshine Coast; Visit Victoria; Townsville Enterprise; Australian Tourism Export Council; Tourism Top End; Brisbane Marketing and Tourism Tropical North Queensland.

Hear from some of the businesses that we have worked with:

Current Programs

Under Queensland Tourism Industry Council’s COVID-19 – Restarting, Transitioning & Resilience program, we are currently delivering webinars and one-on-one coaching to tourism businesses all over Queensland. This initiative is proudly funded and supported by the Queensland Government through its Tourism Industry Business Capability Development Program.




Want to get involved? Watch the recorded webinar or sign up for the coaching sessions below:

Pivoting a Product and Innovation - Webinar

Date: Wednesday July 22nd, 2020

Time: 3:00PM – 4:00PM

As we start to emerge from COVID restrictions, this webinar is all about practical skills and case studies that can be considered for your tourism business to emerge successfully and sustainably from COVID. Panellists will include:

  • Michael Nelson, Managing Director of Pinnacle Tourism Marketing
  • Bram Collins, Managing Director of the Undara Experiences
  • James Munro, Commercial Director of Ignite Travel

Watch Webinar Recording

Download Handout Notes

One-on-One Online Coaching

Date: Ongoing

Time: 1 hour

Up to four 1-hour online coaching sessions are available for any Queensland tourism business – free of charge. These sessions are highly tailored to your individual product and needs, and will be focussed around the below:

  • COVID Reopening Preparation
  • Pivoting a Product and Innovation
  • Domestic Trade and Distribution
  • Domestic Marketing

Register through QTIC and select Pinnacle Tourism Marketing as your preferred coach.

Recent Projects

Introduction to Tourism Distribution - Townsville Enterprise

Developing International Markets - Tourism Top End

Introduction to Tourism Distribution - Visit Sunshine Coast

Selling Skills Workshop - Visit Sunshine Coast

Pathway to International Success - Tourism Central Australia

Introduction to Tourism Distribution - Brisbane Marketing

Selling Skills Workshop - Brisbane Marketing


Michael Nelson On Linked In

Michael Nelson - Director
Ph: 07 4031 6447

Mike Webley On Linked In

Mike Webley - Business Development Manager - The Americas, Online and Domestic
Ph: 07 4031 6447

Georgie Frykberg On Linked In

Georgie Frykberg - Touring and Marketing Coordinator
Ph: 07 4031 6447

Location Map

Pinnacle Tourism Marketing
5/140 Mulgrave Road
Queensland 4870 Australia

Location Map...

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